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Strategic IT for sales effectiveness

Using VoIP, collaboration, and virtualization to enable the centralization and agility needed for local sales effectiveness.

Operate nationally but deliver locally. That is the fine balance that Republic Services, one of the largest waste and recycling companies in the United States, strives to achieve daily. Mergers and acquisitions fuel the industry’s evolution, but local brand integrity is emphasized. The challenge becomes how to deliver that localized customer experience while achieving the centralization required for management efficiency and cost reduction.

“Garbage is seen as a local business,” says Doug Saunders, Director, Infrastructure and Unified Communications at Republic Services. “Our company operates...

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