The Open Data Center Alliance (ODCA) group may be young, but they promise big results. The group, formed in 2010, consists of end-user buyers whose unified goal is to provide common features that typical end users would like to see from cloud services and solution providers. The group delivers experience-based solutions beyond what is currently expected from cloud technologies, with usage models in four of the highest-priority categories as identified by its members. By addressing the biggest hurdles in cloud technology, the ODCA is able to provide best solution outlines for concerns in each category.